Flagship Module · LaunchPad
Anything worth launching deserves a launch system.
A nine-stage engine that takes any launch from discovery to nationwide conversation — with countdown pages, press kits, influencer outreach and live coverage.
Twelve launch types, one engine
🎬FilmsPairs with the 360° Film PR system.
🎵Music
📺OTT Releases
🏷️Brands
📦Products
🌱Startups
📱Apps
📚Books
⭐Celebrities
🗳️Political Campaigns
🏢Corporate Initiatives
🎪Events
The nine-stage workflow
- Discovery — goals, audience, market and timing.
- Strategy — positioning, narrative and sequencing.
- Creative assets — key visuals, trailers, content systems.
- Media plan — channels booked from the marketplace.
- Influencers — micro + macro outreach and collabs.
- Press conference — fully managed media event.
- Digital campaign — the viral engine goes live.
- Monitoring — live coverage and sentiment tracking.
- Performance report — reach, coverage, ROI, next steps.
Launch features
⏳Countdown pagesHype-building pre-launch destinations.
🗂️Press kitProfiles, releases, imagery and fact sheets.
📣Media outreachJournalist and outlet coordination.
📲Influencer outreachCreator ecosystem activation.
🎟️Event registrationRSVPs and QR check-in for launch events.
📊Launch analyticsLive coverage tracking and reporting.
What makes LaunchPad different from a campaign?
A launch is time-critical and multi-front. LaunchPad sequences strategy, media, influencers, press and digital as one coordinated system with a single owner.
Do you handle film launches?
Yes — film launches run on the dedicated 25-module 360° Film PR system with HI-LOW-RUN-BURN sequencing.
How early should we start?
Ideally 6–10 weeks before launch day, though rapid two-week sprints are possible for smaller launches.
Start the workflow
Start your LaunchPad brief
Your brief is added to the Drive Digital Lead Bank and routed to the right enterprise team.